
PAY-PER-LEASE ADVERTISING
Zillow rental Pay-Per-Lease
Pair Zillow’s rental audience with your property management system for results that matter: leases.
Pay-Per-Lease: the simple attribution advertising model

Use your third-party feed service or MLS as usual
Guest cards are pushed to your property management system through API integration.

Active listings will be posted to our rental network
Post to a network of millions of renters across three of the top five rentals search sites.

Leads will be sent to you as they come in
You only pay when a lease is signed — so you know your marketing dollars are driving results.
Want to learn more about how Pay-Per-Lease works?
Simple integration
Keep using your current property management software — we’ll push guest cards to it through API integration. No new software to learn, and no hassle of manual guest-card entries.

Part of the Yardi Standard Interface Partnership Program.


Results that matter
Advertise with confidence, knowing that your marketing investment is producing results. Every dollar spent is attributed to a signed lease.
Clear attribution
Our property management integration allows for transparent attribution — you only pay when Zillow is the first source of contact, making it easier than ever to track your cost per lease.

See what others are saying

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Give your Zillow Pay-Per-Lease ads premium placement and target local renters on social media.
Read more about pay-per-lease advertising

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Included with Zillow Rentals
Your all-in-one account portal
Easily manage your Zillow advertising account with 24/7 access to billing, performance analytics and more.


Immersive 3D tours
Help get more eyes on your property — and more renters in the door — with Zillow 3D Home™ tours.