PAY-PER-LEASE ADVERTISING

Zillow rental Pay-Per-Lease

Pair Zillow’s rental audience with your property management system for results that matter: leases.

Pay-Per-Lease: the simple attribution advertising model

Use your third-party feed service or MLS as usual

Guest cards are pushed to your property management system through API integration.

Active listings will be posted to our rental network

Post to a network of millions of renters across three of the top five rentals search sites.

Leads will be sent to you as they come in

You only pay when a lease is signed — so you know your marketing dollars are driving results.

Want to learn more about how Pay-Per-Lease works?

Simple integration

Keep using your current property management software — we’ll push guest cards to it through API integration. No new software to learn, and no hassle of manual guest-card entries.

Part of the Yardi Standard Interface Partnership Program.

guest card example
ad performance example

Results that matter

Advertise with confidence, knowing that your marketing investment is producing results. Every dollar spent is attributed to a signed lease.

Clear attribution

Our property management integration allows for transparent attribution — you only pay when Zillow is the first source of contact, making it easier than ever to track your cost per lease.

lease attribution

See what others are saying

lease connect ads

Reach local renters with Zillow Boost

Give your Zillow Pay-Per-Lease ads premium placement and target local renters on social media.

Learn about Zillow Boost

Read more about pay-per-lease advertising

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lease agreement

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Busting Common Myths About Pay-Per-Lease Advertising

Included with Zillow Rentals

Your all-in-one account portal

Easily manage your Zillow advertising account with 24/7 access to billing, performance analytics and more.

account portal
3d home tour

Immersive 3D tours

Help get more eyes on your property — and more renters in the door — with Zillow 3D Home™ tours.

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